Economic Development Board
EDB Invest in Singapore Guide
Services
- 01 Content Development
- 02 Infographic
How do we create a guide that expounds on the investment opportunities available in Singapore?
Spotlight keywords and statistics that highlight Singapore’s capabilities and inspire confidence.
We were commissioned by the Singapore Economic Development Board (EDB) to develop an e-guide to introduce Singapore’s key propositions to potential investors. The guide highlights Singapore’s rich economic history as well as the immense range of capabilities the nation has developed over the years to help businesses thrive.
We were commissioned by the Singapore Economic Development Board (EDB) to develop an e-guide to introduce Singapore’s key propositions to potential investors. The guide highlights Singapore’s rich economic history as well as the immense range of capabilities the nation has developed over the years to help businesses thrive.
Content development
Taking reference from EDB’s proposed title — “Investing in Singapore: Making the Impossible Possible”, we integrated keywords from Brand SG and EDB’s guidelines to showcase Singapore’s core strengths, and how that in turn allows businesses to turn possibilities into reality. The section dividers were framed through call-to-action verbs that speak directly to a business audience and brings to life the concrete offerings that Singapore can offer to companies around the world.
Infographic
Key statistics and figures were highlighted through visually dynamic infographics to draw the attention of readers, while keeping the content to bite-sized formats for an easy reading experience.